The Paper Chase

ChasingMoneyMotivational posts are a big thing on social media.  Type in hashtags like “motivation,” “inspiration,” “hustle,” “grind,” “quoteoftheday,” and so on, and a plethora of slick memes will show up with quotes from business leaders and motivational speakers through the ages.  You will find many quotes from Jim Rohn, Robert Kiosaki and Tony Robbins, to name a few, extolling the virtues of persistence, focus, planning, how to build wealth, and the like.  Entrepreneurship has exploded as the internet has made education more accessible than it has ever been.  Technology has lowered barriers to entry for many industries in terms of knowledge as well as start-up capital.  In theory the playing field of capitalism is far more level than it has ever been before.  My inbox and social media accounts are flooded with offers to take a look at some idea to build wealth using the wonders of modern technology, usually with a rags-to-riches testimony.

Now we can “monetize” just about anything.  Industries are growing for motivational speakers, business coaches and trainers, for which clever entrepreneurs will provide instruction on how to tap into the market, for fees small and large.  Usually potential clients are lured into listening to the sales pitch with a free webinar or ebook download.  Somewhere within the material, usually at the end, there is a sales pitch – an up-sell – to turn the free information into a revenue stream through memberships, subscriptions or further coaching.  That sales pitch usually includes at least one quote from a “guru”, such as those mentioned above, to imply that the person shares that winning mentality; they have the thing that you don’t think you have.  It is a very effective tactic as it taps into the deep-seeded self-doubt many of us live with; our desire to be perceived as and feel successful; and guilt over not achieving our full potential.  When I was in network marketing we were taught to always search for the NEED and posit the product as the solution.  The need that motivates many people to pour hundreds to tens of thousands of dollars into these trainings is freedom from the imprisonment of financial struggle.

But even with the abundance of opportunity at our fingertips there is still a pervasive sense of lack in our society.  Increasing abundance of opportunity has not resulted in increasing satisfaction or happiness.  Why is that?

Ecclesiastes 5:11       

As goods increase, so do those who consume them.  And what benefit are they to the owners except to feast their eyes on them?

gold-dollar-sign-on-groundI decided to call this blog The Financial Fashionista in part because I recognized that I myself had a conflict between my desire to acquire things and my desire to establish a solid financial foundation.  I have an economics degree and experience in high and low finance. (That’s a joke.)  In my head I have a very clear understanding of how money works: the concept of compound interest, investing in the financial markets, financial products and services, saving, interest expense, depreciation, the difference between cost and value.  In college my focus was mortgage-backed securities, the same product that brought down the world financial markets. But when it comes to personal finance emotion is almost inextricably linked.  This is why most people pull their money out of the market during a correction, as happened in 2008, marriages fail, and even cause business owners to make poor management decisions.

I am now looking very closely at the ‘why’ in my spending habits and attitude toward money in general.  What lessons from my past must I un-learn?  How do I bridge the gap between my rational understanding and my emotions?  I have rooms full of “stuff” that I never have to look at or touch for the rest of my life.  The older I get the more I realize that it is all meaningless.  Whatever satisfaction I receive from purchasing a new dress or some other thing is absolutely fleeting.  And as such the process must perpetuate to reach the same high.

What motivates us to do this?  I know I’m not alone.

Ecclesiastes 4:4

And I saw that all toil and all achievement spring from one person’s envy of another. This too is meaningless, a chasing after the wind.

1408460746917_4_150317135330456_700x

Chasing after the wind.

Another thing that social media brings to the forefront is the deep desire to be simultaneously approved and envied by others.  We lament the unrealistic standards of beauty and lifestyle promoted on the medium but those who do it best gain the most followers, by which they are able to creative highly lucrative businesses.  Posts and hashtags about grinding and hustling extol the value of pushing to reach goals and measurable achievements; we respect most the people who seem to be accomplishing big goals and dreams and the wealth that comes with it.  But that value system is based on outward signs of a success that can disappear even faster than it came; not character or the virtues of community, humility, patience, temperance and generosity.  It is inherently inauthentic.  No wonder it  cannot bring forth lasting satisfaction and happiness.

Motivation in this day and age is temporary because it tends to be based on comparing ourselves to others and wanting what they have.  Inspiration is more authentic and long-lasting because it is based on the vision and purpose that is uniquely suited to the individual.  As the saying goes, “chase your passion and the money will follow.”

 

Advertisements

Make Your List. Check It Twice. (Or more)

 

We’re nearing the end of summer. In some places the public school year has already begun. And do you know what that means? Christmas is around the corner! Sure, back-to-school season is almost over and parents are happy, I’m sure, for the relief on their wallet.  But at the blink of an eye we’ll be gearing up again for that great shopping season that retailers and consumers alike wait all year for. In our debt-dependent, consumerist society we are most vulnerable to overspend during this time.

Christmas, for better and worse, can be a very emotional time. It raises sentimental feelings about family, friends and togetherness. Advertisers are masters at pushing those emotional buttons to create a strong impulse to buy things we often can’t afford to express to our loved ones how much we care.  The best defense is to devise a solid plan and commit an iron will, now, to resist the temptation to overspend later.  We certainly don’t want to experience another year paying off all the debt we accumulated in the name of the birth of our Lord!

Here are five things to do starting today to handle the next big shopping season like a boss!

  1.  Make a List

List all of the people (individuals, organizations, charities, etc) for whom you would like to buy a gift. Write down everyone you can think of.  You can pare down later.

2.  Get Ideas

Get an idea of what each person/organization would want or appreciate. Write down all of these ideas next to the name. If you’re really organized use a spreadsheet! As you know, vendors will be throwing huge deals at us to get our business.  This way you know what to zoom in on when your phone apps, inbox and mailbox gets inundated with offers.

3.   Estimate the Cost

So now that you have your list and some ideas about what kind of gifts each recipient may like, you can begin to put a budget in place.  Get estimates for the items.  Yes there will be sales, discounts, rewards and cash back promotions, but it’s still useful to determine how much it could cost without those benefits.  Give yourself a little cushion.  The grand total will be your Target Christmas Shopping Allowance (TCSA).

4.  Start a bank account

For the sole purpose of your Christmas budget.  This way, it won’t get mixed up with other money.  If you leave the Christmas funds in the same account that you shop and pay bills from it will be easy to have a memory lapse after a while and end up dipping into it.  Also, it will be easier to see how well you’re progressing toward your TCSA by keeping these funds separate.

5.  Save

Now comes the hard part: consistent implementation.  There are roughly three months between now and Christmas shopping season.  How much money do you need to save each month to reach your TCSA, and by what specific date would you want to accomplish that savings goal?

Knowing how much money you will need, and by when, along with clear ideas on the types of gifts you want to focus on will hopefully give you some sense of control and reduce stress when the season is upon us.  It will help with overall household budgeting as well because you aren’t waiting until the last minute to come up with a large sum of money.  You get to pace yourself.  And when the time comes you may be less likely to make hasty, financially wasteful gifting decisions.